...that a creative writer in possession of an unfinished book must be in need of a baseball cap.

Everyone has a little custom that makes them unique. Mine is every time I publish a book, I reward myself with a new baseball cap.

Which gave me an idea...

Why not have merch? But to have merch one needs a brand, and to have a brand, one needs a product or service.

Enter Laurie Wright.

Have you ever read a book and thought, “It’s like the author didn’t just write this - it’s as if they were there.”

I have. When I first read Diana Gabaldon’s book Outlander I was blown away. I started to wonder if she’d stumbled into a circle of time-crossing standing stones somewhere in Scotland that had swept her back into the 1700’s. Her story felt so realistic, I harbored the suspicion it wasn’t fiction, but something that actually happened to her. Something she later wrote about and passed off as a fiction.

Of course, I now know she didn’t go back in time and have a wild, passionate affair with the handsome Jamie Fraser. But the magic in her writing made me believe it was possible.

What did she do that was so right? You’re about to find out, but you might want to sit down since we are going to venture into how each of us experience reality and how we as writers can use that knowledge to our writerly advantage like Diana Gabaldon does.